Ep. 264: Feat. Author Ramya Ramamurthy

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This week on Cyrus Says, we meet Ramya Ramamurthy, a media professional with over 15 years of experience in various fields covering print, TV and digital mediums. She talks to Cyrus about:

  • Why big companies need to cover all their bases when it comes to branding.

  • How Facebook's stocks went up after Zuckerburg's deposition.

  • How she researched different brands for her book.

  • Why Coke Studio is an example of brand elevation.

You can order Ramya's book Rebuild online here: https://www.amazon.in/Rebuild-Indian-Overcame-Emerged-Stronger/dp/9351951405/

Ep. 193 feat. Flarepath Founder Saurabh Kanwar

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On this episode of Cyrus Says, Flarepath Founder Saurabh Kanwar, opens up about:

  • The lack of drugs in MTV.
  • Why he decided to risk everything by going digital.
  • How the US Recession of 2008 worked in his favor.
  • How the college fests have not changed in over 15 years.
  • What motivated him to start ATKT.in.

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You can check out our website at http://www.ivmpodcasts.com/